Everything you need to know about the Bridgestone Tires “Your Tires or Your Life” Super Bowl commercial.

Just this is the Beautiful Women Blog, first things first: The hot girl is named Bar Paly. She is a model from Israel. I predict she will soon be known as the Other Bar. Bar Paly is damn near perfection.

Bridgestone has a preview content page here: http://www.bridgestonetire.com/SuperBowl/

The teaser for the commercial can be seen here: Your Tires or Your Life - Bridgestone Super Bowl Teaser

(Yes, commercials have become such a huge production they now have teasers. Welcome to viral marketing in 2010).

The making of the commercial (Yup, that too, really) can be seen here: Behind the Scenes of “Your Tires of Your Life”

The concept is a Road Warrior like world where it is constantly raining and nothing is more precious than a great set of tires. Again, think Mad Max fighting for tires instead of gasoline and you get the idea.

It was conceived by the Richards Group, an American advertising agency based in Dallas, Texas. (You can follow them on Twitter) You might not know that name but you most certainly know their work, since they are behind the legendary Motel 6 “We’ll leave the light on for you” ads as well as the more recent Corona dialogue-free ads with people lounging on the beach.

Heidi Montag did sorta kinda pose for Playboy (she did not get naked) before her recent botched cosmetic surgery. For those keeping track, Heidi v2.0 was the hot one. We are now on v3.0 and have taken a big step backward (Think XP -> Vista).

Denna Murphy is the Cyber Girl of the Week.

Ariel Nichole is the Coed of the Week.

More pics of Miss January 2010 Jaime Faith Edmondson have popped up for your viewing pleasure.

And only a few more weeks (15th-ish, hopefully), before we get Miss March Kyra Hipp. My expections for Kyra are so great, you can call me Pip.

Playboy Enterprises, Inc. (NYSE: PLA; PLA.A) has appointed Matthew Doyle as the new Photo Director for Playboy magazine. Doyle will be responsible for the acquisition of photography for Playboy magazine and to oversee the acquisition and quality judgment on all still photography for the company.

He will report to Hugh M. Hefner the Playboy founder, Editor-in-Chief and Chief Creative Officer, and the magazine’s art director, Rob Wilson. He will be positioned in the company headquarters in Chicago.

Prior to this appointment, Doyle worked for Complex magazine, which he helped launch in 2001 and was Photo Director and Chief Photographer.